1. Practice. Practice. And then practice some more.
Practice makes perfect no matter which industry you are in and makeup is no exception. If you want to hone your craft, here are some great bridal makeup tips for makeup artists. To be in high demand as a reliable and talented artist, you really can’t practice enough! Watch as many Youtube videos as you can and read up on all things makeup. Your friends and family will always jump at the chance to have their faces painted. Always make sure you document your work with a before and after photo for your files.
Another great way to practice and gain valuable product knowledge is to work on a counter. You will literally be working on all sorts of skin tones and types all day long. It’s the perfect way to hone your craft. You will also be working directly with the public. This is a great opportunity to brush up on your customer service skills which is vital as a Makeup Artist.
2. Research the makeup masters.
Have a good look into the industry and figure out who your favorite Makeup Artists are. Their style may be attractive to you or perhaps how they market themselves. Take a look at the kind of content they are posting on their social media channels, or Google. If they have a book available to buy or a course you could attend. It is always a good idea to get inspiration from those that have been in the industry for some time. That said, it's better for you to look, get inspiration, and adapt your own looks than directly copy another artist's work. Let your imagination run free!
3. Get a Formal Education
If you're serious about becoming a professional Makeup Artist, attending a professional course could be a great option for you. That being said, many artists I have worked with are self-taught, but if you want to work professionally on productions, theatre, film & TV, or be a well-respected bridal specialist, you really should consider attending a course. It doesn’t necessarily have to be a vocational qualification. A professionally accredited course will allow you to gain insurance as an artist and start your new career on a professional level.
4. Get online and market yourself.
If you want to be taken seriously as a professional Makeup Artist, you will need to have an up-to-date web presence. This includes a website and social media channels. The more you expose your work, the more visible you are to others. The most important platform currently, is an Instagram account. I would say 90% of my bookings as a Bridal Specialist comes through my Instagram account. It really pays to post regular, top-quality content to show you are active.
If you like the idea of doing video tutorials, for example, makeup artist tips for mature skin or makeup artist tips for oily skin, you can choose YouTube to showcase your tips and tricks. You can then repost to your Facebook & Instagram accounts. If you are just starting out this will save you money as you can set all of this up for free. Once you start to get paid jobs, you can then invest in a website or if you are feeling really brave, you can build your own! There are so many tutorials available on YouTube on how to get started with your own website. You really can't go wrong with these bridal makeup tips for makeup artists!